The ICONIC Series
The Greatest Series in Boxing History.
The ICONIC Series is a 12-city takeover of the United States and Europe in 2026, a year-long supernova of boxing that turns every host city into the centre of the sport.
Each stop ignites a week-long sporting festival, defined by spectacle, music, entertainment, and community activations.
12-City
Takeover
A year-long tour across the world's most iconic cities in the United States and Europe.
Week-Long
Festival
More than a fight. Each stop is a city-wide celebration of music, entertainment, and
community.
World-Class Boxing
Staging true world-championship bouts, showcasing elite athletes, and delivering unforgettable moments.